Almost one year ago, one of our procurement guys Matt visited one of our bamboo flooring factories in China. It surprised him to see that they seemed to be making several varieties of hardwood flooring, including Brazilian Cherry. Here he is, one of our flooring experts, confounded by a bamboo floor factory who had evidently decided to make hardwood flooring too, without telling him. So, he asked them about it.
Oh, how they laughed.
What they were actually making was direct print strand-woven bamboo flooring. What the heck is that? How did it fool one of our best flooring guys into thinking that it was solid hardwood? Well, a year later, Matt explains the process to Rob Banks in this video, just after we began offering the product on our site. Take a look!
For more information, check out our direct print strand-woven bamboo press release. We’re the first building materials firm to offer this product in North America, which is pretty exciting for us.
Cheers!
Rob.
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